Erik Schweickert

Prof. Dr. Erik Schwe­ick­ert

Func­tion: Ad­junct In­struc­tor
Or­ga­ni­za­tional Unit(s):De­part­ment of Wine & Bev­er­age Busi­nessPro­fes­sor­ship for In­ter­na­tional Wine Busi­ness
Con­tact:
Phone: +49 6722 502 730
eMail: Erik.​Schweick­ert(at)hs-​gm.​de
Postal Ad­dress:Von-Lade-Straße 1
D-65366 Geisen­heim
Ad­dress: 65366 Geisen­heim
Publications
Schweickert E., Schulz F., Hanf J. (2022): Der lange Schatten. Weinwirtschaft (21) S. 24 - 28.
Richter B., Bitsch L., Diemer-De Schepper S., Schweickert E., Hanf J. (2021): Strukturveränderungen in der Weinwirtschaft - Darstellung und Diskussion. Berichte über Landwirtschaft 99 (2) S. 1 - 29. DOI: 10.12767/buel.v99i2.362
Schweickert E. (2015): Auswirkungen von Public Relation (PR) im Marketing-Mix für Wein. Wie durch Regulierung Restriktionen im Marketing-Mix zu einem Wettbewerbsnachteil führen. Geisenheim S. 38 - 42.
Rüdiger J., Hanf J.H., Schweickert E. (2015): Die Erwartungshaltung von Weintouristen in Deutschland. Göttingen Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaues e. V. 50 S. 29 - 41.
Rudiger J., Hanf J.H., Schweickert E. (2015): Die Erwartungshaltung von Weintouristen in Deutschland. Berichte über Landwirtschaft 93 (2) DOI: 10.12767/buel.v93i2.73.g183
Khitarishvili A., Hanf J.H., Schweickert E. (2015): PDO and PGI importance for Georgian Wine Promotion - Will Georgia benefit from Geographical Indication at International Market?. Mendoza
Ewert J., Hanf J.H., Schweickert E. (2015): Strategic challenges facing South African wine cooperatives: upgrading or bulk production?. Journal of Wine Research 26 (4) S. 287 - 303. DOI: 10.1080/09571264.2015.1092119
Gil-Albarellos J., Hanf J.H., Schweickert E. (2015): The Hot Punch for ‘Glühwein’ – A mulled wine battle. Mendoza
Rüdiger J., Hanf J.H., Schweickert E. (2015): Wine tourism and associated expectancies of German consumers = Weintourismus und damit einhergehenden Erwartungshaltungen in Deutschland. Mainz DOI: 10.1051/oivconf/201507006
979-10-91799-44-7
Ewert J., Hanf J.H., Schweickert E. (2014): Adaptation of South African Wine Cooperatives to Challenging Business Environments. Journal of Rural Cooperation 42 (2) S. 139 - 153.
Hanf J.H., Gagalyuk T., Schweickert E. (2014): Alignment of interests and actions as a success factor for German wine cooperatives. Mendoza S. 212
979-10-91799-31-7
Hanf J., Schweickert E. (2014): Cooperatives in the balance between retail and member interests: The challenges of the German cooperative sector. Journal of Wine Research 25 (1) S. 32 - 44. DOI: 10.1080/09571264.2014.871122
Ewert J., Hanf J.H., Schweickert E. (2014): How to Improve Wine Quality? The Challenge Facing South African Cooperatives. Lyon
Ewert J., Hanf J.H., Schweickert E. (2014): South African Cooperatives and the challenge of product quality. Walla Walla
Hanf J., Schweickert E. (2014): Stuck in the middle between member interests and market demands. 9782954337937
Hanf J.H., Schweickert E. (2013): Member-orientation in a time of customer orientation - Challenges for German Wine Cooperatives.
Hanf J.H., Gagalyuk T., Schweickert E. (2013): Problems of Goal Alignment for German Wine Cooperatives. Journal of Applied Management and Investments 2 (4) S. 244 - 252.
Hanf J.H., Gagalyuk T., Schweickert E. (2013): Success of Co-operatives: Thoughts on German Wine Co-operatives. Stellenbosch
Hanf J.H., Belaya V., Schweickert E. (2013): Who’s got the Power? Discussion of Power Distribution in the German Agribusiness. 978-94-007-6273-2
Hanf J.H., Belaya V., Schweickert E. (2012): Macht als Koordinationsinstrument: Überlegungen für die Agrar- und Ernährungswirtschaft. Berichte über Landwirtschaft 90 (3) S. 429 - 446.
Hanf J.H., Belaya V., Schweickert E. (2012): Power as a coordination tool: Ideas for the agri-food industry using the example of wine cooperatives. Berichte über Landwirtschaft 90 (3) S. 429 - 446.
Hanf J.H., Belaya V., Schweickert E. (2012): Power Play in the German Wine Business: Are German Wine Co-operatives able to Use their Power to Manage their Business Relationships?. Journal of Economics and Behavioral Studies 4 (4) S. 227 - 238. DOI: 10.22610/jebs.v4i4.322
Hanf J., Schweickert E., Belaya V. (2009): Power asymmetries in the wine chain – Implications for the management of the chain. Enometrica 2 (1) S. 29 - 46.
Hanf J., Schweickert E., Belaya V. (2009): Power distribution in the Wine Chain – Analysis in the Marketing Channels of German Wine Co-operatives. Berlin LIT Verlag Neue Kölner Genossenschaftswissenschaft Band 5 S. 327 - 347.
978-3-643-10398-7
Hanf J., Schweickert E. (2007): Changes in the wine chain - Managerial challenges and threats for German wine co-ops. AAWE Working Paper 7 S. 1 - 19.
Hanf J., Schweickert E. (2007): How to deal with member heterogeneity – management implications.. International Journal of Co-operative Management 3 (2) S. 40 - 48.
Schweickert E., Hanf J. (2006): Can Co-operative Success be gained by Forming Strategic Member Groups – The Case of German Wine Co-operatives. Münster-Hiltrup Landwirtschaftsverlag GmbH Schriften der Gesellschaft für Wirtschafts- und Sozialwissenschaften des Landbaus e.V. 41 S. 551 - 559.
978-3-7843-3426-4
Hanf J., Schweickert E. (2005): The Case of German Wine Co-operatives – Success by Forming Strategic Member Groups.

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