Professorship for Strategic Management & Consulting

Robert Göbel is professor for Strategic Management and Consulting. He studied Business Administration at the University of Würzburg, has long work experience in business management and has professional viticultural training. Robert Göbel is also experienced in managing a winery and received his PhD at the University of Gießen. 

In teaching and research Robert Göbel focuses on strategic marketing and communication, brand and product range development, personal development & time management and the development of construction projects in wine businesses.